/* =========================================
           IRONSILK NATIVE AESTHETIC (ISOLATED)
           ========================================= */
:root {
    --is-ivory: #FCFAF8;
    --is-slate: #4A3A40;
    --is-plum: #5E3E4C;
    --is-copper: #CFA062;
    --is-taupe: #8A7B82;
    --is-shadow: rgba(94, 62, 76, 0.08);

    --font-head: 'Marcellus', serif;
    --font-body: 'Manrope', sans-serif;
}

* {
    box-sizing: border-box;
    margin: 0;
    padding: 0;
}

body {
    background-color: var(--is-ivory);
    background-image: radial-gradient(circle at 50% 0%, #FFFFFF 0%, #FCFAF8 80%);
    color: var(--is-slate);
    font-family: var(--font-body);
    -webkit-font-smoothing: antialiased;
    overflow-x: hidden;
}

/* --- EDITORIAL NAV --- */
.editorial-nav {
    padding: 40px 5%;
    display: flex;
    justify-content: space-between;
    align-items: center;
    max-width: 1400px;
    margin: 0 auto;
}

.editorial-logo {
    font-family: var(--font-head);
    font-size: 1.2rem;
    color: var(--is-slate);
    text-decoration: none;
    letter-spacing: 2px;
}

.editorial-back {
    font-size: 0.75rem;
    text-transform: uppercase;
    letter-spacing: 2px;
    color: var(--is-taupe);
    text-decoration: none;
    font-weight: 600;
    transition: color 0.3s;
}

.editorial-back:hover {
    color: var(--is-plum);
}

/* --- HERO SECTION --- */
.case-hero {
    padding: 100px 5% 80px 5%;
    max-width: 900px;
    margin: 0 auto;
    text-align: center;
    animation: fade-up 1.2s cubic-bezier(0.2, 1, 0.3, 1) forwards;
    opacity: 0;
    transform: translateY(20px);
}

.eyebrow {
    font-size: 0.75rem;
    text-transform: uppercase;
    letter-spacing: 3px;
    color: var(--is-copper);
    font-weight: 700;
    display: block;
    margin-bottom: 30px;
}

.case-title {
    font-family: var(--font-head);
    font-size: 4.5rem;
    line-height: 1.1;
    color: var(--is-slate);
    margin-bottom: 30px;
}

.case-thesis {
    font-size: 1.2rem;
    line-height: 1.8;
    color: var(--is-taupe);
    font-weight: 300;
}

/* --- STRATEGY SPLIT SECTION --- */
.strategy-split {
    max-width: 1200px;
    margin: 80px auto 120px auto;
    padding: 0 5%;
    display: flex;
    gap: 80px;
    align-items: center;
}

.strategy-copy {
    flex: 1;
}

.strategy-copy h2 {
    font-family: var(--font-head);
    font-size: 2.5rem;
    margin-bottom: 25px;
    color: var(--is-slate);
}

.strategy-copy p {
    font-size: 1rem;
    line-height: 1.9;
    color: var(--is-taupe);
    margin-bottom: 20px;
}

/* The UI Artifact (Museum Piece) */
.strategy-artifact {
    flex: 1;
    display: flex;
    justify-content: center;
    position: relative;
}

.ui-card {
    background: #FFFFFF;
    padding: 60px 40px;
    border-radius: 16px;
    box-shadow: 0 40px 80px var(--is-shadow), 0 10px 20px rgba(0, 0, 0, 0.02);
    text-align: center;
    width: 100%;
    max-width: 420px;
    position: relative;
    z-index: 2;
}

/* The Proud IronSilk Logo */
.is-actual-logo {
    width: 220px;
    margin: 0 auto 35px auto;
    display: block;
}

.ui-card h3 {
    font-family: var(--font-head);
    font-size: 2rem;
    color: var(--is-slate);
    margin-bottom: 15px;
}

.ui-card p {
    font-size: 0.9rem;
    color: var(--is-taupe);
    line-height: 1.6;
    margin-bottom: 40px;
}

.ui-btn-mock {
    background: var(--is-plum);
    color: #FFFFFF;
    padding: 18px;
    width: 100%;
    border: none;
    border-radius: 6px;
    font-family: var(--font-body);
    font-weight: 600;
    letter-spacing: 2px;
    text-transform: uppercase;
    font-size: 0.75rem;
    display: block;
    /* Forces it to fill the width */
    text-decoration: none;
    /* Removes the default link underline */
    cursor: pointer;
    /* Changes mouse to a clicking hand */
    transition: all 0.3s ease;
}

.ui-btn-mock:hover {
    background: var(--is-slate);
    transform: translateY(-2px);
    box-shadow: 0 10px 20px rgba(94, 62, 76, 0.2);
}

/* --- THE PSYCHOLOGY GRID --- */
.psychology-grid {
    max-width: 1200px;
    margin: 0 auto 120px auto;
    padding: 0 5%;
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 50px;
}

.psych-pillar {
    border-top: 1px solid rgba(74, 58, 64, 0.1);
    padding-top: 30px;
}

.psych-pillar span {
    font-size: 0.7rem;
    color: var(--is-copper);
    font-weight: 700;
    letter-spacing: 2px;
    margin-bottom: 15px;
    display: block;
}

.psych-pillar h4 {
    font-family: var(--font-head);
    font-size: 1.5rem;
    color: var(--is-slate);
    margin-bottom: 15px;
}

.psych-pillar p {
    font-size: 0.95rem;
    color: var(--is-taupe);
    line-height: 1.7;
}

/* --- THE OUTRO CTA (GALLERY PLACARD) --- */
.editorial-cta-wrapper {
    padding: 40px 5% 140px 5%;
    display: flex;
    justify-content: center;
}

.editorial-cta {
    background: transparent;
    border: 1px solid rgba(74, 58, 64, 0.15);
    /* Delicate slate border */
    padding: 80px 40px;
    text-align: center;
    border-radius: 12px;
    max-width: 800px;
    width: 100%;
    position: relative;
}

.editorial-cta::before {
    content: '';
    position: absolute;
    top: 0;
    left: 50%;
    transform: translateX(-50%);
    width: 80px;
    height: 2px;
    background: var(--is-copper);
}

.cta-eyebrow {
    font-size: 0.75rem;
    text-transform: uppercase;
    letter-spacing: 3px;
    color: var(--is-taupe);
    font-weight: 700;
    display: block;
    margin-bottom: 20px;
}

.editorial-cta h2 {
    font-family: var(--font-head);
    font-size: 2.8rem;
    color: var(--is-slate);
    margin-bottom: 40px;
}

.live-link-btn {
    display: inline-block;
    background: var(--is-plum);
    color: var(--is-ivory);
    text-decoration: none;
    padding: 20px 45px;
    font-weight: 600;
    letter-spacing: 2px;
    text-transform: uppercase;
    font-size: 0.85rem;
    border-radius: 4px;
    transition: all 0.4s ease;
}

.live-link-btn:hover {
    background: var(--is-slate);
    color: #fff;
    transform: translateY(-3px);
    box-shadow: 0 15px 30px var(--is-shadow);
}

@keyframes fade-up {
    to {
        opacity: 1;
        transform: translateY(0);
    }
}

/* --- MOBILE --- */
@media (max-width: 900px) {
    .case-title {
        font-size: 3rem;
    }

    .strategy-split {
        flex-direction: column;
        gap: 60px;
    }

    .psychology-grid {
        grid-template-columns: 1fr;
        gap: 40px;
    }

    .editorial-cta h2 {
        font-size: 2.2rem;
    }

    .editorial-cta {
        padding: 60px 20px;
    }
}